Designed to transform teachers and other professionals into proficient and technically aware educational authors, this course first defines what constitutes good educational content, according to international best practices. Through dynamic practical sessions, it then explores how the delegates can create that content and match the needs of the student, teacher and curriculum perfectly. The delegates will learn how to produce high-performing educational resources to tight schedules, but also how to integrate their work effectively with the expectations and processes of the publisher.

 

The training includes:

 

UNDERSTAND EDUCATIONAL PUBLISHING

• Defining best practice in educational writing

• Types of educational writing

• The publishing process, and your part in it

• Understanding formats and features

• The key differences between amateur and professional writers

 

PROFESSIONALISE YOUR WRITING

• The psychology of writing

• Handling author briefs and specifications

• What sort of writer are you?

• Common problems, and strategies to overcome them

• Self-editing

 

WRITE TO THE PRODUCT

• Writing for the audience (not for yourself)

• Creating effective activities

• The needs for students and teachers

• Technicalities – plagiarism, libel and copyright

 

Because each publishing organisation is individual, the exact course content is modelled on your specific requirements. To talk through your needs and pricing, call Chris McNab on 01792 324049 or e-mail at chris@colour-blue.co.uk